Is help on the way? Well, the current jam is causing prices to spike to unthinkable levels, threatening profit margins everywhere. Thankfully, high prices are the solution for high prices. Reports are already showing that available ships are being repurposed to carry containers, principally because there’s money to be made. Idled containers are now a lot more valuable, and are making their way back into the system. Online platforms designed to locate and deploy available ships and empty containers are also helping to unglue the system. History shows that current price spikes shouldn’t last more than a few months.
At the same time, possessors of the scarce resources are making a fortune, and they want the good times to last. After all, they have endured multiple lean years, and in a way this is payback time. As shippers are also profit-maximizers, they will go where the money is, and not necessarily where the most critical needs are. While frustrating, this too has proven in past years to be temporary—high profits always attract more capacity.
Adding to the immediate challenge is current growth. Today’s surge of activity is no mere flash in the pan. Pent-up demand is significant, and global. This pressure is enough that it could last for years to come. It won’t make immediate conditions much easier, but it will justify the capacity additions that are sure to follow in short order. Hot demand is normally a good problem to have, but in the current environment suggests that it may take a bit longer to work things out.
The bottom line?
Shipping capacity is critically short, but pricing mechanisms will ensure that we get through this. The pandemic’s pileup of deferred demand means there’ll be a need to add to shipping capacity again, and again, and again. When we get there, it’ll generally be good for global trade, which has a very bright long-term future.