The economic outlook for North America is being reshaped by three forces: The Canada-United States-Mexico Agreement (CUSMA) review, higher energy prices linked to the Middle East conflict and a surge in investment tied to artificial intelligence (AI) and advanced manufacturing. Together, they’re influencing trade flows, business investment and export opportunities across the continent.
The United States continues to lead regional growth as companies pour billions into data centres, automation and advanced manufacturing. Canada is expected to recover gradually after a weak start to the year, supported by exports, infrastructure projects and resource investment. Mexico faces ongoing policy and investment challenges, but should benefit from easing inflation and strengthening domestic demand.
Export Development Canada’s (EDC) latest Global Economic Outlook finds that while growth across North America remains positive, exporters face a more complex operating environment as rising energy costs, trade uncertainty and shifting investment patterns reshape the region’s economic landscape.
For Canadian exporters, the key question isn’t whether growth continues—it’s where new opportunities are emerging and how shifting trade and investment patterns will affect North American supply chains.
According to David Weiner, EDC’s regional vice-president for the United States, opportunities in the U.S. market remain strong, but exporters need to be prepared for a more volatile environment.
“The United States continues to offer significant growth opportunities for Canadian exporters. It remains our closest export market, the world’s largest economy and a market with deeply integrated supply chains and longstanding commercial ties to Canada. At the same time, exporters need to approach the U.S. market with their eyes wide open. It’s no longer the highly predictable market many businesses have grown accustomed to. Companies must stay alert to evolving trade policies, remain flexible in their planning and be prepared to adapt as conditions change. Canadian businesses have repeatedly demonstrated their resilience and adaptability.”