Breaking into Korea’s B2C market : Leveraging home shopping for agri-food exports

With home shopping as a powerful and unique driver of B2C sales in Korea, this virtual event is your exclusive opportunity to learn what it takes to succeed in this dynamic market.

In collaboration with the Canadian Chamber of Commerce in Korea and Korea’s premiere lifestyle and culture company, CJ Group; this event will showcase expert insights from June Kang, a Korean Canadian celebrity and host on CJ Group’s home shopping network.

You’ll also hear from Canadian companies who have leveraged home shopping to reach Korean consumers to grow their exports.

The session will explore:

• The immense potential of Korea’s home shopping industry compared to North American markets
• Success stories and practical advice from Canadian businesses entering the Korean market
• Tips on tailoring your products and strategy to stand out in this unique sales channel

Whether you’re considering expanding into Korea, or fine-tuning your export efforts in Asia, this event will equip you with the strategic knowledge and tools to take the next step.

Our panel

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